Lee Enterprises Reports September Ad Revenue Growth of 9.5%

November 11, 2004

DAVENPORT, Iowa--(BUSINESS WIRE)--Nov. 11, 2004--Lee Enterprises, Incorporated (NYSE:LEE), reported today that same property advertising revenue in September increased 9.5 percent over a year ago.

On a same property(2) basis, which excludes the effects of acquisitions and divestitures, retail advertising revenue increased 10.9 percent. Classified advertising revenue increased 8.2 percent, with employment up 15.4 percent, automotive up 3.6 percent, real estate up 6.8 percent, other newspaper classified categories up 12.8 percent, and classified in non-daily publications up 3.1 percent. National advertising revenue, a small category for Lee, increased 11.4 percent. Niche publication revenue decreased 8.7 percent and online advertising revenue increased 26.2 percent. Circulation revenue declined 1.0 percent.

Total same property operating revenue increased 8.3 percent. Including the effect of acquisitions and divestitures, total advertising revenue increased 11.9 percent, and total operating revenue increased 10.4 percent.

Mary Junck, chairman and chief executive officer, said: "Our revenue engines cranked at full throttle in September, particularly in retail advertising, where we drove growth in double digits. We continue to be gratified also by the strong results of our initiatives in classified, where we're focused on strengthening even further our position as the market leader in every advertising category."

Tables follow.

Lee Enterprises is based in Davenport, Iowa, and is the premier publisher of daily newspapers in midsize markets. Lee owns 38 daily newspapers and a joint interest in six others, along with associated online services. Lee also publishes nearly 200 weekly newspapers, shoppers and classified and specialty publications. Lee stock is traded on the New York Stock Exchange under the symbol LEE. More information about Lee Enterprises is available at www.lee.net.


                     LEE ENTERPRISES, INCORPORATED
                    Revenue and Statistical Summary
                              (Unaudited)

                           OPERATING REVENUE

                          September                Year to Date
----------------------------------------------------------------------
(Thousands)           2004     2003    %        2004      2003    %
----------------------------------------------------------------------
Advertising
 revenue:
 Retail........... $23,859  $21,512  10.9 % $281,769  $272,213   3.5 %
 National.........   1,510    1,356  11.4     17,828    15,612  14.2
 Classified:
  Daily
   newspapers:
   Employment.....   4,032    3,495  15.4     44,414    39,058  13.7
   Automotive.....   3,542    3,418   3.6     40,849    41,832  (2.3)
   Real estate....   2,932    2,745   6.8     34,003    30,569  11.2
   All other......   2,420    2,146  12.8     25,212    23,728   6.3
  Other
   publications...   2,976    2,887   3.1     36,310    34,682   4.7
----------------------------------------------------------------------
 Total classified
  revenue.........  15,902   14,691   8.2    180,788   169,869   6.4
 Niche
  publications....   1,360    1,489  (8.7)    11,103     9,227  20.3
 Online...........   1,061      841  26.2     11,084     8,359  32.6
----------------------------------------------------------------------
Total advertising
 revenue..........  43,692   39,889   9.5    502,572   475,280   5.7
Circulation.......  10,545   10,655  (1.0)   129,780   130,197  (0.3)
Commercial
 printing.........   1,859    1,486  25.1     19,528    18,683   4.5
Online services
 and other........   1,996    1,607  24.2     25,753    23,173  11.1
----------------------------------------------------------------------
Total same
 property
 operating revenue  58,092   53,637   8.3    677,633   647,333   4.7
Acquisitions......   1,103        -    NM      5,691         -    NM
----------------------------------------------------------------------
Total operating
 revenue.......... $59,195  $53,637  10.4 % $683,324  $647,333   5.6 %
======================================================================

                  DAILY NEWSPAPER ADVERTISING VOLUME

                          September                Year to Date
----------------------------------------------------------------------
(Thousands of
 Inches)              2004     2003    %        2004      2003    %
----------------------------------------------------------------------
Retail............     853      834   2.3 %   10,490    10,450   0.4 %
National..........      42       41   2.4        537       475  13.1
Classified........     980      907   8.0     10,977    10,560   3.9
----------------------------------------------------------------------
Total, same
 property.........   1,875    1,782   5.2 %   22,004    21,485   2.4 %
======================================================================


                     LEE ENTERPRISES, INCORPORATED
                    Revenue and Statistical Summary
                              (Unaudited)

                           OPERATING REVENUE

                                        Three Months Ended Sept. 30
----------------------------------------------------------------------
(Thousands)                                 2004        2003      %
----------------------------------------------------------------------
Advertising revenue:
 Retail..............................    $68,744     $65,741     4.6 %
 National............................      4,115       3,860     6.6
 Classified:
  Daily newspapers:
   Employment........................     12,495      10,951    14.1
   Automotive........................     10,711      10,794    (0.8)
   Real estate.......................      9,273       8,370    10.8
   All other.........................      7,018       6,075    15.5
  Other publications.................      9,451       9,093     3.9
----------------------------------------------------------------------
 Total classified revenue............     48,948      45,283     8.1
 Niche publications..................      2,909       3,005    (3.2)
 Online..............................      3,117       2,506    24.4
----------------------------------------------------------------------
Total advertising revenue............    127,833     120,395     6.2
Circulation..........................     32,324      32,631    (0.9)
Commercial printing..................      4,925       4,469    10.2
Online services and other............      6,075       5,290    14.8
----------------------------------------------------------------------
Total same property operating revenue    171,157     162,785     5.1
Acquisitions.........................      2,873           -      NM
----------------------------------------------------------------------
Total operating revenue..............   $174,030    $162,785     6.9 %
======================================================================

                  DAILY NEWSPAPER ADVERTISING VOLUME

                                        Three Months Ended Sept. 30
----------------------------------------------------------------------
(Thousands of Inches)                       2004        2003      %
----------------------------------------------------------------------
Retail...............................      2,508       2,532    (0.9)%
National.............................        125         120     4.2
Classified...........................      2,999       2,787     7.6
----------------------------------------------------------------------
Total, same property.................      5,632       5,439     3.5 %
======================================================================

NOTES:

(1) September and the year had one more Wednesday and Thursday and one
    fewer Monday and Tuesday than the prior year. The quarter had one
    more Thursday and one fewer Tuesday than the prior period.

(2) Certain amounts as previously reported have been reclassified to
    conform with the current period presentation. The prior period has
    been restated for comparative purposes, and the reclassifications
    have no impact on earnings.

(3) Same property comparisons exclude acquisitions and divestitures
    made in the current and prior year. Same property revenue also
    excludes revenue of Madison Newspapers, Inc. (MNI). Lee owns 50%
    of the capital stock of MNI, which for financial reporting
    purposes is reported using the equity method of accounting.

(4) The Company's fiscal year ends on September 30.

(5) The Company disclaims responsibility for updating information
    beyond release date.

The Private Securities Litigation Reform Act of 1995 provides a "Safe Harbor" for forward-looking statements. This release contains information that may be deemed forward-looking and that is based largely on the Company's current expectations and is subject to certain risks, trends and uncertainties that could cause actual results to differ materially from those anticipated. Among such risks, trends and other uncertainties are changes in advertising demand, newsprint prices, interest rates, labor costs, legislative and regulatory rulings and other results of operations or financial conditions, difficulties in integration of acquired businesses or maintaining employee and customer relationships and increased capital and other costs. The words "may," "will," "would," "could," "believes," "expects," "anticipates," "intends," "plans," "projects," "considers" and similar expressions generally identify forward-looking statements. Readers are cautioned not to place undue reliance on such forward-looking statements, which are made as of the date of this release. The Company does not publicly undertake to update or revise its forward-looking statements.

CONTACT: Lee Enterprises, Incorporated, Davenport
Dan Hayes, 563-383-2100
dan.hayes@lee.net
SOURCE: Lee Enterprises, Incorporated